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May 2010 Newsletter
5/2010
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Greater Spokane PRSA Chapter delegates to attend 11th Annual Leadership Rally in NYC Several hundred PRSA leaders from across the country are expected to attend PRSA's eleventh annual Leadership Rally, being held June 4th and 5th, at the New York Marriott Financial Center Hotel in downtown New York City. PRSA Chapter presidents-elect are invited and encouraged to attend this valuable leadership development program and Alison Mallahan, Greater Spokane Chapter president-elect will participate as our chapter’s delegate. The Rally provides a unique opportunity to expand leadership skills and apply PRSA programs and services to our Chapter. Alison will also be able to network with Society leaders and staff liaisons from around the country. There is no registration fee for our representative to attend, and PRSA further defrays travel costs for PRSA chapters by providing a stipend of $550. In addition, our Chapter has traditionally added another $500 to cover lodging and incidental charges. This event brings together the future leaders of the Society to provide them with a firm foundation to begin preparing for the year ahead. As you may know, our Chapter experienced a setback late last summer, not only because of the downturn in the economy, but also due to the loss of four Board members, including the current president and president-elect. Though we are fortunate to have been able to fill the vacant positions, our Board members are still experiencing challenges brought about by this unusual situation. To garner some needed extra national support and have an opportunity to discuss success-building strategies and tactics, the Board has decided to also send me to the Leadership Rally. The two-day program will feature leadership sessions on a variety of topics including managing a Chapter board, Chapter finances, membership, technology, accreditation, ethics and student-to-professional transition (PRSSA). Perhaps equally as important, it will allow us a chance to network with other leaders from the northwest and around the nation, and find ways in which we can support each others’ goals. We think our Chapter will benefit from having two attendees at the Rally to help strengthen the Greater Spokane Chapter of PRSA for years to come. Following the Rally our Board is planning a retreat, during which we will share what Alison and I have learned with the Board, and brainstorm strategies for the year to come. This is YOUR chapter, so if you have any thoughts or suggestions regarding plans for our chapter’s coming year or would like to participate in the planning, we want to hear from you! You can contact me at any time.
Cher Merrill, President
Congratulations to the 2010-2011 PRSA Scholarship Recipient, Katy Kenealy! Gonzaga Junior Katy Kenealy stood out among this year's scholarship applicants with her impressive internship experience and excellence in academics. Her strong writing skills, work experience, including four internships, and high grade point average made her the perfect candidate for the PRSA Scholarship, which recognizes outstanding students in the PR and communications fields. After she graduates in May 2011, Katy looks forward to starting a career in public relations. One day she hopes to start her own public relations firm.
PRSSA and PRSA Co-Host Successful Networking Event The Gonzaga PRSSA and Greater Spokane PRSA co-hosted a successful student networking event in early April. Students were able to practice their networking skills while professionals met the future faces of the PR profession and scoped out potential interns. Thank you to all the professionals who came out to support local students!
Thursday May 20th: Professional Development Meeting
What is Your Plan for an Ethical Dilemma at Work? What is your strategy for managing a conflict of interest within your organization or with clients? Are you considering “ghost writing” for someone and think you might be identified? These are the types of issues and questions that organizations need to take a close look at. To answer these questions, we went straight to the Ethics Officers.
On May 20, PRSA will host a panel discussion with the following experts: Marie Rice, Heiskell MacGillivray & Associates, Certified Public Accountants: Ms. Rice became a Certified Fraud Examiner in 2005 and has since devoted her career to forensic accounting and fraud investigation. She has assisted law enforcement, attorneys, and victims in the investigation of white collar crimes and with litigation support issues. She also provides internal control and fraud prevention consulting services to small businesses and not-for-profits. Ms. Rice is a member of the Justice for Fraud Victims Project at Gonzaga. She holds a BA in Accounting from EWU and is earning a MS from Utica College, majoring in Economic Crime and Fraud Management.
-------------------------------------------------------------------------------- Ed Jolicoeur, Owner/Manager, LeMaster Daniels, Certified Public Accountants and Advisors Ed Jolicoeur is the Quality Control Director of LeMaster Daniels and immediate past chairman of the Washington State Board of Accountancy. In his role in his firm and on the Board of Accountancy, he is exposed to a variety of ethics issues around the state. He is also active nationally in the National Association of State Boards of Accountancy’s Center for the Public Trust, which pushes ethics education and ethical actions by businesses and the individuals who serve them.
-------------------------------------------------------------------------------- J. Michael Stebbins, Ph.D., Ethics Consultant, Formerly Gonzaga University Ethics Institute Director J. Michael Stebbins, Ph.D., is the Senior Vice President of Mission Services at Avera, a five-state Catholic health care system headquartered in Sioux Falls, South Dakota. From 2000 to 2008 Dr. Stebbins was the Director of the Gonzaga Ethics Institute at Gonzaga University, where he designed and conducted programs aimed at a variety of audiences, including businesses, non-profit organizations, professional groups, and government agencies. Prior to that he was the director of the Arrupe Program in Social Ethics for Business, located at Georgetown University. Dr. Stebbins holds bachelor’s degrees from Gonzaga University and the University of Washington, and a Ph.D. from Boston College.
-------------------------------------------------------------------------------- Brian K. Steverson, John L. Aram Chair in Business Ethics, School of Business Administration
Gonzaga University Dr. Steverson is the John L. Aram Chair in Business Ethics at the Gonzaga School of Business. He received his Ph.D. in Philosophy from Tulane University in 1991. He came to Gonzaga in 1992 after teaching at Xavier University of Louisiana for four years. He was a member of the Gonzaga Philosophy Department until 2008, of which he served as chair from 2003 until 2008.
This is a session you will not want to miss! $15 for PRSA members & students and $20 for non-members.
Cost: Registration is $15 for PRSA members & students; $20 for non-members
Location: Room 006 in Jepsen Business Center, Gonzaga University Campus
Date: May 20th
Time: 4 pm – 6 pm
Contact: Nick Lawhead nickl@desautelhege.com 509.444.2350 x114
APR Accreditation Maintenance Credits = 1.0
Just graduated? You can save money with a PRSA ASSOCIATE MEMBERSHIP If you’ve just graduated, and want to join PRSA, but find your budget a bit tight, an “Associate Membership” may be a good alternative for you. Associate members do NOT pay an initiation fee, and save on other costs as well. Individuals may remain Associate Members for a maximum of two years (with exception of AMGS – see below), following which they will be upgraded to regular Membership. Though Associates are not eligible to hold certain elected or appointed positions within PRSA. Associates are able to enjoy numerous membership benefits. Here are two Associate memberships available to prior and/or graduate students: •PRSSA Graduates (AMPG):
If you were a current paid member of PRSSA at time of graduation, you can apply as an Associate. Application needs to be submitted within two years of graduation, and may be submitted as early as five months prior to graduation. $60/year. After 2 years, automatic upgrade to regular member.
•Graduate Students (AMGS):
An individual who is devoting full time to earn an advanced degree for the purpose of teaching public relations may apply for Graduate Student Associate membership. Proof of full-time matriculation is required and must be submitted with the application. Graduate Students may remain Associate members for a maximum of six years or as long as they are full time students. $60/year. After a max of 6 years, if a full time student, or completion or discontinuation of graduate students, upgrade to regular member.
Here are also Associate Membership types available to young professionals: •Associate 1 (AM1): Members with less than one year’s experience as public relations professionals. $115/year. After 1 year, automatic upgrade to AM2.
•Associate 2 (AM2): Members with greater than one but less than two years’ experience as public relations professionals. $155/year. After 1 year, automatic upgrade to regular member.
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